Pre-AAO MasterClass | May 3, 2024 | OrthoFi + OrthoBanc

Don’t miss this half-day, pre-AAO course that will equip you to leave a lasting impression on every patient and at every interaction.

In the dynamic landscape of orthodontics, the patient experience is paramount. This session is designed to revolutionize the way you engage with every new patient, from the first phone call to a same-day “YES”, providing you with winning strategies for extreme growth and an elevated patient journey.

Location: Ernest N. Morial Convention Center, Room R06

Key Takeaways:

1. Receptionist Transformation: Discover why your receptionist is not just a data collector but a treatment coordinator and the key to boosting starts.

2. Pre-Visit Engagement: Learn innovative techniques to get patients excited about treatment long before they set foot in your practice.

3. Streamlined Patient Journey: Explore strategies to streamline operations and minimize chaos for a smoother patient journey and heightened satisfaction.

4. Elevated Treatment Coordination: Master advanced skills that blend sales, psychology, and hospitality to wow your prospective patients.

5. Open-Choice Payment Options: Learn the importance of offering a wide spectrum of payment options and giving patients the power to choose what works within their budget.

Lunch & Learn with Tracy Martin!

Winning Strategies for Adult Starts

MAY 4, 2024 | 11:50-1:15 PM


Brian Wright is an international motivational speaker and is the business and life coach for some of the most well-respected doctors in dentistry and orthodontics. He is the Founder & CEO of New Patient Group, host of the New Patient Group Podcast, and Managing Partner of WrightChat. Mr. Wright is also trusted by the finest companies in healthcare as a consultant and/or speaker. These include Align Technology, Henry Schein, OrthoFi, Propel Orthodontics, and more. He is also an author for the BentsonCopple reSource and has been featured in the Dental Economics, “Ask the Expert” section.

This course will be worth 4 CE credits.
Click here to access the CE Zoom registration page. If you have any questions, please email us at