Leveraging Third-Party Financing for Sustainable Practice Growth

Aired: December 10th, 2024

In an evolving orthodontic landscape marked by rising lab fees and tight consumer affordability, third-party financing is becoming a powerful tool for growth and patient accessibility. Historically limited by low approval rates, high APRs, and costs to the practice, third-party financing is now being redefined through technology and market shifts. This webinar will explore how to incorporate third-party financing strategically to support growth without impacting conversion rates or increasing capital costs.

Watch to learn data-driven strategies tailored for orthodontic practice owners and managers. Discover when and how financing can boost expansion efforts, diversify treatment options, and even support aligner-only locations.

Key Takeaways:

Evaluate if third-party financing suits your growth strategy
Leverage data to manage capital costs and patient conversions
Implement practical frameworks for expanding or diversifying services

DAVE TERNAN | ORTHOFI

Dave Ternan is a co-founder and CEO of OrthoFi and brings a unique blend of startup experience with a broad range of management & strategic consulting for numerous Fortune 100 companies. Before joining the startup world, Dave spent over 10+ years with Accenture and Slalom Consulting and consulting for PepsiCo, General Motors, Caterpillar, Dow Chemical, and Newmont Mining. Dave spent over three years working for prior startups, first with New York Video School as the VP of Technology and Operations and then at Live Smart Solutions as the Program Director responsible for technology and product development. He is passionate about problem-solving, bringing amazing solutions to clients, and building great teams.

OLIVER GELLES | ORTHOFI

Oliver Gelles is the Chief Marketing Officer for OrthoFi and OrthoBanc. Widely recognized as one of the industry’s foremost strategic brand-building experts, he has over 20 years of experience in the orthodontic industry, contributing to continuing education events and technology innovation for nearly a decade. Oliver’s recently published book on practice management, Level the Curve, is a #1 bestseller in six categories on Amazon. With a passion for orthodontics, Oliver leverages his business acumen to lecture around the world on many of the core concepts that prompted the creation of OrthoFi.